Ceramic tile&ceramic tile industry trend analysis of enterprise takes high-end course
In 2013, with thin brick of pottery and porcelain industry standard of the upcoming, greatly accelerate the process of brick of pottery and porcelain thin.At the same time, the entire industry around environmental issues such as energy conservation and emissions reduction and slag utilization of new product research, development and application will appear a lot.Occupational health and safety in production, social responsibility requirements will force ceramic enterprises to further increase investment.Is the rising cost of domestic ceramic tile production, enterprise competition is the international ceramic tile, higher profits high-end route is ceramic tile is the necessary way of enterprise competition.
At present, foreign brands in China's market share is higher, the Italian ceramic tile is more popular.It depends mainly on two aspects: first, the Italian ceramic tile production equipment parameters, such as high precision, most countries of ceramic tile production equipment are imported from Italy;Second, the density of the Italian ceramic tile is bigger, bibulous rate is low, wear-resisting.
Ceramic tile&ceramic tile industry trend analysis of enterprise takes high-end course
According to the personage inside course of study, a brand impression of the anion of brick on the basis of the glaze layer and added a layer is mainly composed of single mineral electrical polarity Shi Chao fine powder and composite layer of the anion of rare earth elements, make the impression of 1 square metre brick release negative ions about 15 square meters of the release quantity of forest.
Ceramic tile size more diverse
At present, as the ceramic tile market specialization degree unceasing enhancement, more consumer choice of ceramic tile size, ceramic tile size polarised development.
On the one hand, as more and more consumers to pursue the wall decoration seamless effect, and make the large ceramic tile is more and more popular.At the same time, the large area of residential building is becoming more and more popular also pushed the popular large ceramic tile.At present, the indoor metope ceramic tile of general with 250 mm x 360 mm size is relatively common, sitting room ground brick is generally not less than 500 mm x 500 mm, if sitting room area is more than 40 square meters, the floor tile of specifications is larger.
Introduce according to professional personage, "big piece" the technological process of ceramic tile ceramic tile is much more complicated than smaller area, manufacturers in luster, texture, smoothness, absorbent takes more care.From the point of visual effect, large ceramic tile design and color, texture and decoration effect is more prominent than traditional ceramic tile.
On the other hand, the small size ceramic tile is more popular than in the past.Many people find the small size of the square ceramic tile can build by laying bricks or stones out many design, small area of the wall for decoration.In the market, there is a thick texture of small ceramic tile, can spread out the pastoral style in Europe.
Italian design in all walks of life are famous all over the world.In production of ceramic tile of the three powers in the world, China and Spain have been copying of Italian design.To form their own style, China ceramic tile production enterprises out of the road of the innovation design features is the key.
Ceramic tile company takes high-end course
"At present, the ceramic tile on the market of new product innovations, actual it is' in its form."The ceramic tile of an unnamed agent said.At present, the ceramic tile production enterprises are vigorously develop new high-end products, increasing the specifications and varieties of ceramic tile, but in the back of a new boom, ceramic tile industry has hidden crisis.
The Italian ceramic tile exports accounted for 60% of the world's ceramic tile exports, China and Spain is less than 40%.Italian ceramic tile is the most competitive world, it not only depends on the Italian ceramic tile design and quality, but also in the Italian ceramic tile of the cost-effective.In fact, the Italian ceramic tile is not expensive, is mainly the changes of the management mode of the imported to China make the sales price is very high.This year, Italy more than 30 of the world's top household brands of China general agent MeiDiJi developed jointly with the Italian ceramic tile manufacturers in the Chinese market sales price, eliminating the middle layers of price, consumers can enjoy lower prices of imported products in Italy.
The personage inside course of study says, whether it is a glimmer of brand this year, and emerging brands, prices rose on the basis of last year.Companies to develop a series of new high-end products, increasing the specifications and varieties of ceramic tile.But in the back of a new boom, ceramic tile industry has hidden crisis.
In 2013, the export of brick of pottery and porcelain products also will be continue to grow for a year.First of all, the price advantage of brick of pottery and porcelain products, highly international competitiveness;Second, brick of pottery and porcelain of the world's stable market demand has been rising in recent years, although our country export of brick of pottery and porcelain products face difficulties such as anti-dumping, technical barriers to trade, but were unable to stop the trend of brick of pottery and porcelain exports continue to grow.In 2013, our country exports will exceed 1.1 billion square meters, brick of pottery and porcelain growth at around 10%, exports accounted for about 12% of total output.
New products to win almost become the consensus of brick of pottery and porcelain industry.In 2013, the largest in the field of brick of pottery and porcelain equipment renewal is still the application of inkjet printing.Estimates that in 2013, brick of pottery and porcelain industry in China will be increased by about 800 inkjet printing equipment, ink-jet printing application market segmentation step by step and specialization of production, such as applied to ceramics, archaize brick, microcrystalline, exterior wall tiles, waist line flower piece of different objects, such as special equipment, ceramic ink localization progress rapidly and significantly lower prices.
In 2013, with thin brick of pottery and porcelain industry standards to be released, greatly accelerate the process of brick of pottery and porcelain thin.At the same time, the entire industry around environmental issues such as energy conservation and emissions reduction and slag utilization of new product research, development and application will appear a lot.Occupational health and safety in production, social responsibility requirements will force ceramic enterprises to further increase investment.
Is the rising cost of domestic ceramic tile production, enterprise competition is the international ceramic tile, higher profits high-end route is ceramic tile is the necessary way of enterprise competition.